The cut flower market in the UAE is burgeoning
If you're in the cut flower industry and are eager to find new export markets, then look no further than the United Arab Emirates (UAE). The cut flower market in the UAE is burgeoning as a result of increased demand in the tourism industry and the general standard of living. A previous trade mission to the UAE led by Western Cape Premier Ebrahim Rasool early in 2008 revealed that great synergies exist between the Western Cape and the UAE, especially in the agriculture sector.
The UAE economy has become one of the most dynamic Arab economies. According to the latest findings by the International Monetary Fund (IMF), in 2008 the UAE's balance of trade will swell by US$27.3-billion to US$72.5-billion.
According to industry experts in the UAE, the cut flower market is growing by about 9% per year, and it is estimated that at least 200 000 rose stems are brought into the country every week. Fresh-cut flowers like roses, chrysanthemums, orchids, cymbidium, carnations, and lilies are in great demand.
Plans by the Dubai municipality to undertake 109 landscape and beautification projects worth Dhs.463-million in 2008 is expected to further boost this industry. The projects will add a total of 113 hectares of greenery to the city which, in turn, will increase the volume of plants and flowers. According to Joyce Cheung, Wesgro's Trade Promotion Manager: Asia Pacific Region, the ideal way of accessing this market is through participation in relevant trade
fairs and exhibitions. Trade fairs provide an ideal platform for local producers to showcase their products to an international audience and to test the market. There will be numerous UAE exhibitions taking place in 2008 and 2009, among them the International Plants Expo Middle East (IPM). This event, which will be held in March 2009, attracts an international audience from over 51 countries.
For more information:
Contact: Joyce Cheung
Tel: +27 21 487 8643
Email: joyce@wesgro.co.za
Website: www.wesgro.co.za
